Cannibalistic medicine and the ingestion of corpses was an accepted medical practice from the medieval period right upto the 19th century. Peaking during the 16th and 17th century medicines containing human fat, brains, and blood were popular from the lowest in society to the highest. Especially popular were medicines made from executed criminals, or the fresh blood available to buy by the cup right at the base of the scaffold.  Leonardo da Vinci (15 April 1452 – 2 May 1519) claimed of the drinking of blood that “We preserve our life with the death of others. In a dead thing insensate life remains which, when it is reunited with the stomachs of the living, regains sensitive and intellectual life.” During the 16th and 17th centuries, blood was thought to contain the spirit, the physiological linking of the body and the soul, by its consumption you would gain the spirit of the energy trapped at the moment of their violent execution. The label is original ofgraveconcern artwork based upon historical medical advertising.